Sarcastic is a monoline display typeface. It draws influence from a visual language of mid-twentieth century consumerism: 1950s script typography and the rhythmic forms of interconnected neon lettering.
In the postwar economic boom, emerging technology gave rise to a new consumer language. The use of script typefaces exploded with the advent of phototypesetting in the early-1950s, a process which made the overlap of characters relatively simple, something very complicated to achieve in metal type. At the same time, the use of neon signage reached its heyday, particularly in the United States, where elaborate glowing signs illuminated towns and cities across the country.
The name Sarcastic is derived from the duality of meaning inherent in script typefaces—text appears to be elegant and easy-reading yet also ironic in tone.
